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Ad hijacking

2 min read

What is Ad Hijacking And How to Protect Yourself

You’ve invested time and money into creating the perfect paid search campaign. But what if someone else is stealing your traffic, and getting paid for it? Ad hijacking is a deceptive tactic where unauthorized affiliates or competitors impersonate...

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Google AI IO 2025 Newest Update

2 min read

Google I/O 2025: What Developers and CIOs Need to Know

Google came out swinging at I/O 2025. If you're a developer building smarter apps or a CIO leading digital transformation, their latest updates...

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HubSpot HIPAA compliance

2 min read

Is HubSpot HIPAA Compliant? A Guide for Healthcare CRMs

Yes—it can be. But only if you set it up correctly. In the healthcare industry, data privacy isn’t optional—it’s the law. If you're using a CRM to...

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Generative AI 2025

2 min read

How will Generative AI Change in 2025

Generative AI isn't just a trend—it's transforming the way we work, create, and grow businesses. But as we step into 2025, the question on everyone’s...

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What is zero click search

2 min read

How to Defend Your Content Strategy Against Zero-Click Search

If your organic traffic has dropped, but your rankings haven’t budged, you’re not imagining things. Welcome to the zero-click era—where Google’s AI...

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real estate digital marketing tips

2 min read

5 Real Estate Digital Marketing Tips for the Pros

The real estate industry has gone digital—and there’s no going back. Whether you're marketing high-rise condos, luxury estates, comprehensive open...

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AI Overviews hurt SEO

2 min read

Are Google's AI Overviews Killing CTRs? A Look at the Ahrefs Study.

I get this question constantly: “How do we optimize for AI Overviews in SEO?”

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Beginner's guide to using smart content in HubSpot email marketing campaigns for personalized engagement

2 min read

A Beginner’s Guide to Using Smart Content in HubSpot Email Marketing

Are you sending the same email to everyone? If you're blasting the same email to your entire list, you're missing a huge opportunity to connect on a...

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Product Design vs Website Design

2 min read

Web Design vs Product Design: The Key Differences

Are You Hiring the Right Designer for the Job? If you’ve ever posted a design job and been flooded with portfolios—only to realize halfway through a...

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Monitoring Google Trends is key to staying ahead of algorithm updates and evolving search behavior.

2 min read

Google Just Hit 5 TRILLION Searches

Google just passed 5 trillion searches a year—that’s nearly 14 billion searches per day. Despite mounting legal pressure, including a major antitrust...

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