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Create a Free Broken Link Checker with Google Sheets

4 min read

Tip of the Week: Use Google Sheets to Check for Broken Links

Want to create your own free broken link checker with Google Sheets? Anyone who works in SEO, marketing, or development has lived through the same pain: a long list of URLs from Google Search Console, a crawl report, or a client audit… and no quick...

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Google November 2025 Core Algorithm Update

3 min read

Google’s Latest Update Pushes Us Into an AI-First SEO World

Every year we brace for Google updates, but the November 2025 rollout was different. It didn’t just adjust rankings or shuffle winners and losers. It...

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CRO Marketing Strategy

3 min read

What Is a CRO Strategy? How to Create One That Drives Results

You’re driving traffic to your website, maybe even paying for ads, boosting posts, or grinding out SEO. But let’s be honest… if visitors are landing...

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A/B Testing Ads

2 min read

Stop Guessing. Start Testing: A/B Testing for Small Businesses

You’ve probably been there before… You launch a new landing page. You tweak a headline. You try a different image in your ad. And then you wait. You...

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Email IP Health

2 min read

How to Keep Your Email IP Healthy

So your campaigns land in inboxes, not spam folders! You’ve Got the Message. But Can Anyone See It? You’ve spent time crafting the perfect email. The...

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Apps to Level Up your Processing Power

2 min read

Third-Party Apps That Will Seriously Upgrade Your Process Game

If your daily workflow still relies on sticky notes, scattered screenshots, and switching tabs until your brain melts, this one’s for you. You're...

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how to make an llms.txt

7 min read

Tip of the Week: AI SEO - How to Create an LLMs.TXT File

You’ve spent years building content, optimizing for Google, earning backlinks, and refining your technical SEO. But there’s a new battleground...

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Hubspot workflows date property that repeats

4 min read

HubSpot Tip of the Week: Automate with Date-Based Workflows (That Repeat!)

Hey, it's Heather—and I’m kicking off something new I think you’re going to love. Starting today, I’m dropping a weekly HubSpot tip that’s actually...

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Hubspot Service Hub

2 min read

Top 5 Use Cases for HubSpot Service Hub

Every growing business faces the same challenge: how to keep customers happy while scaling operations. If you’re a business owner or marketer, you...

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Long Term Brand Loyalty

2 min read

How to Create Long Term Brand Loyalty

Getting a customer to buy once is a win. But getting them to buy again, and tell others to do the same? That’s how brands grow into household names....

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