William McCulley

William is a marketing specialist at LevelUp Digital, passionate about SEO, content strategy, and social media marketing. He writes insightful blogs on digital trends, helping businesses optimize their online presence and stay ahead in the ever-evolving marketing landscape.

2 min read

Is HubSpot HIPAA Compliant? A Guide for Healthcare CRMs

William McCulley: Jun 4, 2025 6:21:02 PM

Yes—it can be. But only if you set it up correctly. In the healthcare industry, data privacy isn’t optional—it’s the law. If you're using a CRM to manage patient interactions, appointment workflows, or follow-up campaigns, one question matters above...

Marketing Hubspot Data

2 min read

How will Generative AI Change in 2025

William McCulley: May 7, 2025 10:15:00 AM

Generative AI isn't just a trend—it's transforming the way we work, create, and grow businesses. But as we step into 2025, the question on everyone’s...

AI Technology

2 min read

5 Real Estate Digital Marketing Tips for the Pros

William McCulley: Apr 30, 2025 10:00:00 AM

The real estate industry has gone digital—and there’s no going back. Whether you're marketing high-rise condos, luxury estates, or suburban new...

Marketing Social Media PPC Strategy

Monitoring Google Trends is key to staying ahead of algorithm updates and evolving search behavior.

2 min read

Google Just Hit 5 TRILLION Searches

William McCulley: Apr 21, 2025 9:00:00 AM

Google just passed 5 trillion searches a year—that’s nearly 14 billion searches per day. Despite mounting legal pressure, including a major antitrust...

Trends SEO Search Engine Marketing

HubSpot SEO tools make it easy to organize your content strategy using pillar pages and subtopics.

3 min read

HubSpot SEO: How to Use Pillar Topics and Subtopics

William McCulley: Apr 16, 2025 9:15:00 AM

When I first started using HubSpot, I knew SEO was important—but I didn’t fully understand how to structure my content to actually rank. I was...

Hubspot SEO Search Engine Marketing

2 min read

Google AI Mode is Here - What This Means for SEO

William McCulley: Apr 14, 2025 10:15:00 AM

Google has recently unveiled "AI Mode," a transformative feature in its search engine that leverages the advanced capabilities of the Gemini 2.0 AI...

AI Marketing SEO

2 min read

Red vs Blue: How Color Theory Can Actually Help Your Conversion Rate

William McCulley: Apr 7, 2025 10:52:00 AM

Ever heard the one about the marketer who boosted conversions by 50% just by changing a button from blue to red? It's a favorite tale in marketing...

Marketing Trends Strategy

Attention Advertisers! Disney, Paramount & Fox Team Up with VideoAmp!

2 min read

Disney, Paramount & Fox Team Up with VideoAmp: What It Means for Advertisers

William McCulley: Apr 3, 2025 9:00:00 AM

Big changes are happening in the world of TV and digital advertising! Disney, Paramount, and Fox—three major media giants—have joined forces with...

Marketing Technology Digital

2 min read

How to Generate More Inbound Leads

William McCulley: Apr 1, 2025 10:00:00 AM

Every business wants a steady flow of high-quality leads. But not all leads are created equal. Inbound leads—those who actively seek out your brand...

Marketing Analytics Strategy