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RED VS BLUE: Color Theory

2 min read

Red vs Blue: How Color Theory Can Actually Help Your Conversion Rate

Ever heard the one about the marketer who boosted conversions by 50% just by changing a button from blue to red? It's a favorite tale in marketing...

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What part does color theory play in Graphic Design?

2 min read

What is Color Theory in Graphic Design?

Color is one of the most powerful tools in graphic design. It evokes emotions, creates brand identity, and influences consumer decisions. But behind...

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Color of the Year Mocha Mousse

2 min read

Pantone Color of The Year 2025

Each year, the Pantone Color Institute sets the tone for design, fashion, and branding by unveiling its highly anticipated Color of the Year. For...

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How frequently should post on Social Media?

3 min read

How Often Should You Post on Social Media?

Social media isn’t just about having a presence—it’s about creating engaging, meaningful interactions with your audience. Whether you’re a small...

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What Tech-Stack is best when building apps?

3 min read

What Tech-Stack Should You Use for Your Next Native App

Choosing the right technology stack is crucial for the success of your native mobile app. The tech stack determines your app's performance,...

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GOOGLE ALGORITHM UPDATE 2025 FEBRUARY MARCH

2 min read

INCREASING VOLATILITY: IS ANOTHER GOOGLE ALGORITHM UPDATE HAPPENING NOW?

For marketers, few things are more frustrating than an unexpected drop in rankings. If you've noticed increased fluctuations in search results...

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Google analytics tutorial

3 min read

5 Use Cases For Using GA4 To Improve Your Marketing Results

Marketing is tough when you’re flying blind. If you’re not using real data to guide your strategy, you’re probably wasting budget, missing...

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How marketers can think like developers

4 min read

How Digital Marketers Can Think Like Developers

In the fast-evolving digital world, the lines between marketing and development are becoming increasingly blurred. To deliver innovative campaigns...

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best texting software with Hubspot

2 min read

Our Pick for SMS Texting with HubSpot: SalesMSG

Looking for an easy way to text your leads and customers right inside HubSpot? SalesMSG is the perfect solution. It’s simple to set up, fully...

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2024 November Core Algorithm Update

2 min read

The November 2024 Google Core Update is Here

The November 2024 Google Core Update is officially here and fully rolled out! Completed on December 1, 2024, this major algorithm update has brought...

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